The Vision Behind the Shade: An Inclusive Approach to Luxury Eyewear
The Genesis of Shades
“I was tired of searching for a pair of luxury nude sunglasses that actually complimented my complexion, so instead of waiting to come across it, I created it.”
These words from our Founder and Designer, Marsha Douglas-Sydnor, are the very foundation of Shades of Shades. More than a brand, we are a movement born from a simple but powerful need: for every individual to find eyewear that doesn’t just block the sun, but celebrates their unique beauty. Our journey began with a frustration—the endless search for a nude that truly felt like you—and culminated in a creation that redefines what “nude” means in the world of luxury accessories.
Crafted with Intention: The Art of Italian Eyewear
Nestled in the breathtaking Lakes Valley of northern Italy, our artisans pour centuries of tradition and expertise into every single pair of glasses. Here, amidst a legacy of exceptional craftsmanship, we transform the highest quality of Italian-sourced acetate materials from the renowned Mazzucchelli into wearable art. Each frame is meticulously handcrafted, ensuring a premium feel, an impeccable fit, and a piece of Italian elegance that you can wear every day.
Shades of Shades in the Spotlight
Our mission of inclusivity and luxury has not gone unnoticed. We are proud to have been featured in a range of prestigious publications and editorial spotlights. Our story is not just about eyewear; it’s about empowerment, representation, and the belief that every person deserves to feel seen and celebrated. Stay tuned to our Editorial page to see who’s talking about us and why our vision is making headlines.
Your Perfect Nude, Guaranteed
Finding your perfect match has never been easier. We understand that “nude” is a spectrum, not a single shade. That’s why we created two unique tools to help you discover the frame that’s made for you:
An Unparalleled Shopping Experience
At Shades of Shades®, we believe that shopping for luxury should be an experience, not a transaction. Our dedicated Shades Of Shades® Concierge Specialists are available to provide a personalized service tailored to you. Whether you need styling advice, assistance with our shade finders, or exclusive perks, our team is here to ensure your journey with us is nothing short of exceptional.

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