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Actually Curious

New York, NY.

Actually Curious | At Curiosity Lab, we build experiences that change narratives. Actually Curious was created by a group of idealistic marketers who wanted to use consumerism and entertainment to change the way people think and behave.

The original brief for Actually Curious was to create a Trojan Horse for teaching the tools of having conversations with empathy and understanding.

We drew references from psychologists, journalists, crisis negotiators, game developers, our parents, and our friends, and came up with a game that’s perfect for date night, game night and family dinner parties! 

Conversation Starter

Meaningful questions help break the ice, and puts an end to empty small talk, for good.

Family & Friends

Bring thoughtful questions to your next gamenight to help unlock stories that have been waiting years to be told.

Intentional Dating

For the first date, or the 100th date. Get to know each other’s values and views on important issues.

Journaling Practice

Explore your own biases and values by using the questions as journaling prompts.

Actually Curious

Actually Curious






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