The Heart of the Matter: Why Blue Jones Co. Exists

At Blue Jones Co., our story begins with a belief—a deep conviction that every person deserves to see their beauty, their uniqueness, and their whole self reflected in the world around them. Our company was created out of a crucial need to celebrate and highlight the extraordinary beauty and diversity of people of color.

For too long, the paper goods and everyday products we cherish—from greeting cards to journals—have lacked the authentic, vibrant representation that reflects our global community. This absence is more than just an oversight; it’s a silence where celebration should be. We founded Blue Jones Co. to fill that void with color, quality, and intention.

Our Mission: Bringing Representation to Life

Our primary mission is simple, yet profound: to produce high-quality paper goods and lifestyle products that focus on bringing authentic, joyful, and necessary representation to our communities.

We believe that representation matters across all aspects of life, especially in the small, intimate moments that paper goods accompany—birthdays, holidays, moments of encouragement, or simply writing down your dreams. When you pick up a Blue Jones Co. product, you are not just holding a beautifully designed item; you are holding a piece of art that affirms your identity and elevates your experience.

The Blue Jones Co. Difference:

• Quality First: We are committed to excellence. From the weight of the paper to the richness of the ink, our products are designed to be tactile, durable, and worthy of life’s most cherished moments.
• Authentic Design: Our designs move beyond simple inclusion. They are thoughtfully crafted to capture the nuances, style, culture, and wide spectrum of experiences within the Black, Brown, and global majority communities. We aim for designs that feel personal, real, and resonant.
• A Statement of Celebration: Each product serves as a mini-celebration—a bold, loving statement that says, “We see you, we value you, and your stories are beautiful.”

Building a Legacy of Visibility

Blue Jones Co. is more than a paper goods company; we are an advocate for visibility. We strive to be the go-to source for products that help individuals feel celebrated, empower creators, and teach younger generations that they belong everywhere.

This journey is powered by passion, driven by purpose, and sustained by the support of our incredible community. Thank you for joining us as we work to make the world a more colorful, reflective, and beautifully represented place, one high-quality product at a time.

Would you like to expand further on the types of products you plan to offer, or maybe introduce the founder’s personal story behind this crucial need?

Categories

• Game Brand

Features

• Child Safe Material
• Delivery

Regions

• Kansas City, MO

Location